BB+++ is a dutch kids designer label founded in 2005 by the need of sophisticated and authentic clothes for kids and especially the young men. Beside our own label we represent  selected guest labels who inspire us by their authenticity and innovative kids designs.
We and our guest labels always work on producing our clothes in an environment and people friendly way. Our latest AW1011 collection is made from 100% organic cotton and printed with decomposable dyes. Since 2011 we presented our new product: INSEKT desk. A desk in three sizes.

Founder and designer Kellie Smits started in 2005 the sophisticated kids wear label Buisjes En Beugels +++, which means: "tubular and braces".
The second collection became very successful and the young winner of the Kèk Trend Awards 2006.
Since 2009 BB+++ deliveres to 45 countries worldwide and Kellie has been selected for the Viva400 list of most succesful women of The Netherlands.
Next to BB+++ Kellie also designs collections, exclusives and products as free-lancer for companies. For more info see 'contact'.

The jury describes: "By its striking calculated, but also simple, almost sober designs and splendid fabrics, which she obtains from the large couturiers, this collection caught the eye. The wink to the ´hanging out point of the shirt of fathers at the end of the day´ has been processed in a mini alternative. Its designs are very beautiful in already their simplicity. A mark with air that approaches kids fashion really as couture."



Playtime Paris tradefair June 2008



Kleine Fabriek children´s tradefair January, 2007



BB+++ logo design for clogs, 2006